A Valuable Lesson from EAAHosting's Misfortune

Posted on Thu 17 March 2022 in Marketing

I recently had a conversation with the previous owner of EAAHosting.com, and he shared a cautionary tale that truly resonated. Regrettably, I realized I had neglected to inquire about his name during our discussion.

 

According to his account, EAA Hosting embarked on its journey as a modest operation and rapidly garnered a substantial customer base. With growth came improved pricing options from larger server wholesalers. However, they opted to keep their Customer Relationship Management (CRM) system hosted with a smaller server provider.

 

Sometime in the previous year, their CRM server, managed by fatnetworks.com, experienced a catastrophic failure, resulting in the loss of not only their CRM but also all customer contact information. Although most of their clients were hosted on servers from other, more dependable providers, EAA Hosting was forced to close its doors due to the irrevocable loss of vital customer data.

 

It appears that they were unable to persuade fatnetworks.com to restore the server or retrieve their lost data.

 

This unfortunate situation offers a vital lesson. It emphasizes the importance of choosing a CRM program that includes an offline or remote backup solution. Relying solely on control panel (CP) or H-Sphere to manage your customer data is risky unless you have a robust database backup strategy in place.

 

Personally, I wouldn't have immediately considered taking such precautions, but EAAHosting's story serves as a stark reminder of the potential consequences of neglecting data protection.